Tuesday, October 27, 2009

Organica Deluxe pop-up @ Poole

Poole Shop and Organica Deluxe recently announced their partnership on a pop-up shop to open Nov. 12 in Phillips Place.

What's a pop-up shop? Comme des Garcons designer Rei Kawakubo is credited with starting the guerrilla retail experience a few years ago -- temporarily setting up shop in an unexpected place.
Organica Deluxe, the Charlotte-based online store for eco-friendly luxe gifts, will
set up shop inside Poole's south Charlotte store. On Nov. 12, Organica's entire product line will be in the store.

Through Dec. 24, OD will stock its most popular products in store. And online orders will be available for pickup in the store, with no delivery or shipping charges.

"We are excited to offer Charlotte customers this unique service," Poole Shop owner Laura Vinroot Poole said in a press release. "We love Organica Deluxe's beautiful packaging and especially their delicious ginger cookies. Anyone looking for gorgeous and green gifts will find exactly what they want."

Founded by Jane Hunter and Wendy James in 2008, Organica Deluxe sells home decor, accessories, baby items, flowers, food and wine ($10-$650). The site has been featured on Daily Candy and CNN. Celeb fans include Sigrid Olsen and Constance Zimmer.